Articles & Resources Archive

  • Congratulations Kay White on your best-selling book (The A – Z of being understood)!

    Congratulations Kay White on your best-selling book (The A – Z of being understood)!

    We felt incredibly proud to see Kay White, featured on episode 14 of Maximise Potential, at the very Top of the Amazon best-seller lists, after the launch of her first book titled “The A – Z of being understood.” Here is a brief synopsis of the book: Are you an ambitious professional looking to make your next [...]

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  • John Wooden – arguably the finest coach there has ever been

    John Wooden – arguably the finest coach there has ever been

    Whichever direction I turn right now, I keep bumping into one name in particular – John Wooden. I have found him referenced in books such as Mindset (Carol Dweck), The Talent Code (Daniel Coyle) and Bounce (Matthew Syed). Quite simply, as well as being known as probably the best basketball coach (if not sports coach) there has [...]

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  • Max#30: Nick English – Bremont Watches

    Max#30: Nick English – Bremont Watches

    The Maximise Potential Podcast, brought to you in association with the Award-winning Recruitment Group Jenrick, is pleased to release its latest interview with Nick English, co-Founder of Bremont Watches. Bremont Watches is rapidly becoming one of the premier luxury brands within the mechanical watch market, a fact that has been further confirmed when they recently won [...]

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  • To be coachable means to be…

    To be coachable means to be…

    We just received a very interesting short article from Philip Fanthom, Managing Director of the IT recruitment division of Jenrick. Have a read . . . . You don’t know everything. You do know that, don’t you? Continual learning is a basic necessity to professional improvement and in many cases it’s other people who will help you get there. But [...]

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  • 3 Easy Ways for People to Take On Your Advice

    3 Easy Ways for People to Take On Your Advice

    “Now, what you should do is…”  “Well, it’s obvious, you should do this, then you should do that and then you should tell them you’ve done it”. Should do.  What you should do and what you want to and actually do are often very different things.  Even if the advice [...]

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  • How and Why it’s good to be Direct

    How and Why it’s good to be Direct

    It’s important to be able to be direct.  There are times when it’s crucial to be direct.  There you are, I’m being direct with you.  It’s got your attention, you know what I’m saying and it’s a key piece to being a clear, confident communicator. We’ll start with [...]

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  • How To – And How Not To – Connect and Compel as You Write

    How To – And How Not To – Connect and Compel as You Write

    Think about how you write? Think about how you think about other people as you write – if you think about other people as you write? It’s one of the easiest things to do – just quickly type or write what you ‘think’ needs to be said and give a ‘tip of your fingertip’ response [...]

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  • Transcript: Neil McCarthy, Online Marketing Expert (Max#29)

    Transcript: Neil McCarthy, Online Marketing Expert (Max#29)

    Music Kevin: Welcome to Maximise Potential the podcast to educate and motivate through a range of original interviews designed to help you maximise your potential.  Brought to you in association with the award winning recruitment group Jenrick. Welcome to episode 29 of the Maximise Potential podcast.  Knowing how to maximise the return on your website and online [...]

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  • Influencing Actions: The Difference a Good Name Makes

    Influencing Actions: The Difference a Good Name Makes

    It’s often the difference between success and failure, or ‘yes please’ and ‘no thanks’ – naming a product, naming a project, naming a team, naming whatever.  Giving something a name which is compelling, inviting, something that people either want, want to aim for or find interesting. Advertisers and marketing specialists [...]

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  • Matthew Syed WINS at the Best British Sports Books 2011

    Matthew Syed WINS at the Best British Sports Books 2011

    We are very pleased to announce that Matthew Syed, author of BOUNCE, who was our guest on episode 26 of the Maximise Potential Podcast, has just WON the Best New Writer category within the British Sports Book Awards 2011. CONGRATULATIONS MATTHEW! The British Sports Book Awards are a highlight of the sports publishing year honouring the [...]

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  • Two Small Words Change Everything

    Two Small Words Change Everything

    It’s such a small thing to say ‘thank you’.  It costs you absolutely nothing and yet it makes a huge difference to how you are understood and remembered by people.  It’s often the difference that makes the difference as to whether people do what you want, it certainly affects the [...]

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  • Transcript: Dean Macey, International Decathlete (Max#28)

    Transcript: Dean Macey, International Decathlete (Max#28)

    Music Kevin: Welcome to Maximise Potential the podcast to educate and motivate through a range of original interviews designed to help you maximise your potential.  Brought to you in association with the award winning recruitment group Jenrick. Welcome to episode 28 of Maximise your Potential.  Traditionally the title of World’s Greatest Athlete has been given to the [...]

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  • Matthew Syed’s Book BOUNCE is really creating a stir!

    Matthew Syed’s Book BOUNCE is really creating a stir!

    We had the pleasure of interviewing Matthew Syed, author of the insightful book, BOUNCE, a short time ago for the Maximise Potential Podcast. I have to say that I had no idea at the time that his book would go on to create such a stir. I’ve heard and seen Matthew appearing more and more on programmes [...]

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  • How Compelling and Engaging Are You to Other People? Or do you just listen to WII FM?

    How Compelling and Engaging Are You to Other People? Or do you just listen to WII FM?

    We’ve all been there, haven’t we? Either listening to or reading about someone telling you all the things they want, need, think, do. ‘Well, I went here and I said that and then I did this and then I said that. Well, I mean, who do they think I am? I said ‘well, I want [...]

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  • David Goggins – the world’s ultimate endurance athlete?

    David Goggins – the world’s ultimate endurance athlete?

    David Goggins is one of the best endurance athletes on the globe.  He is a man committed to pushing himself and challenging his boundaries at every opportunity. Yet, whilst he achieves countless personal goals, he is also raising essential funds for the education of children. Learn more about David Goggins, Navy SEAL and ultra-marathon runner, by watching [...]

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  • Max#28: Dean Macey – International Decathlete

    Max#28: Dean Macey – International Decathlete

    Traditionally, the title of the “World’s Greatest Athlete” has been given to the man who wins the decathlon. Dean Macey, or the Dean Machine, as he was so frequently referred to, is one of the unique individuals to have achieved this accolade, doing so at the 2006 Commonwealth Games. Dean would undoubtedly have finished his career with [...]

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  • Matthew Syed – nominated for Best New Writer, British Sports Book Awards 2011

    Matthew Syed – nominated for Best New Writer, British Sports Book Awards 2011

    Matthew Syed, author of BOUNCE was a guest on episode 26 of the Maximise Potential Podcast, has been shortlisted for another writing award. This time it is for the Best New Writer category within the British Sports Book Awards 2011. The British Sports Book Awards are a highlight of the sports publishing year honouring the best new [...]

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  • Transcript: Jora Gill – global CTO (Max#27)

    Transcript: Jora Gill – global CTO (Max#27)

    Welcome to the latest transcript of an inspiring interview with one of the very best CTO’s on the globe. He is renowned for being successful in applying effective management techniques from other industries within his own departments, resulting in him achieving a highly successful Company and career. Music Kevin: Welcome to Maximise Potential the podcast to educate [...]

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  • Maximising the potential of your child – Matthew Syed

    Maximising the potential of your child – Matthew Syed

    As you are aware, Matthew Syed, author of BOUNCE, recently appeared on the Maximise Potential Podcast. One of the subjects touched upon within his interview was the ability to influence the confidence and development of children through simple changes to our communication style. Here is an article from BBC News that has just been published from [...]

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  • How to get your emails opened – Grab them by the eyeballs

    How to get your emails opened – Grab them by the eyeballs

    Which email would you rather open first ‘More Bad News’ or ‘Quick Update on XYZ for You’?  What about ‘Tax Time Again’ or ‘Ways to Save You Money’? Emailing.  It’s such a key piece in our day-to-day lives. We fire a quick email response off or “shoot from the fingertip” [...]

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  • David Weir becomes most successful wheelchair racer in the London Marathon history

    David Weir becomes most successful wheelchair racer in the London Marathon history

    I felt incredibly proud and honoured to witness David Weir become the most successful wheelchair racer in the London Marathon’s history, when he won an unprecedented fifth title in the Virgin London Wheelchair Marathon. It was an extremely tactical race with David showing complete control right to the finish, beating world [...]

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  • Max#27: Jora Gill – global CTO

    Max#27: Jora Gill – global CTO

    Jora Gill has developed a reputation for being one of the very best CTO’s (Chief Technical Officers) on the globe. He is regularly featured in leading Management publications and is a frequent guest speaker and panelist at global conferences regarding innovative Management Techniques and the future of IT. He is seen as a pioneer who regularly [...]

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  • GOLF: 2011 Masters champion says “Seeing my friend win a major took away the barrier”

    GOLF: 2011 Masters champion says “Seeing my friend win a major took away the barrier”

    2011 Masters champion, Charl Schwartzel, claimed a dramatic victory at Augusta after keeping his nerve to birdie his last four holes on the way to a final-round 66 to win his first major championship. That was an amazing achievement in itself, however, the part that really interested me is explained below . . . . The 26-year-old, [...]

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  • 7 Words To Raise Your Game – How using assertive language raises your visibility

    7 Words To Raise Your Game – How using assertive language raises your visibility

    There are so many ways to say something and every way means something different to your listener as you say it. Imagine you’re in a meeting and someone asks if anyone is able to take on a new project or put some figures together. You think to yourself, [...]

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  • How do we record and produce the Maximise Potential Podcast

    How do we record and produce the Maximise Potential Podcast

    I’ve been asked more and more recently how we record and produce the Maximise Potential Podcast, blending the need to conduct on-location interviews with mixing and editing from an office. Firstly, I need to ensure that individuals such as Jason van Orden (who introduced me to podcasting), David Flugge (who helped me to understand audio mixing) [...]

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  • Max#26: Matthew Syed – author of BOUNCE

    Max#26: Matthew Syed – author of BOUNCE

    Matthew Syed has been an achiever all of his life. A triple Commonwealth Champion and two-time Olympian, Graduating with a first from Oxford, A writer for The Times since 1999 and to top it all off, he’s also a winner of Sports Journalist of the Year. His most recent accolade however, and the focus for our interview [...]

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  • Who’s Glasses are you Wearing? And do they Suit You?

    Who’s Glasses are you Wearing? And do they Suit You?

    “Oh, it’s so obvious, what you want to do is, blah blah.”  “Well, what you should do is xyz.”  We’ve all done it, said it and been told it, haven’t we?  ”What you need to do is” or “What you should do is” etc.  Well, in fact, what we [...]

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  • Transcript: Matthew Syed, author of Bounce (Max#26)

    Transcript: Matthew Syed, author of Bounce (Max#26)

    Music Kevin: Welcome to Maximise Potential the podcast to educate and motivate through a range of original interviews designed to help you maximise your potential.  Brought to you in association with the award winning recruitment group Jenrick. Welcome to episode 26 of the Maximise Potential podcast.  Matthew Syed has been an achiever all of his life.  A [...]

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  • The world is moving pretty fast – are you moving with it?

    The world is moving pretty fast – are you moving with it?

    Check out this video on You Tube – it’ll give you a real perspective on how quickly the world is changing and evolving . . . Then ask yourself some key questions . . . Are you accepting that this change is really occurring? If so, what are you doing within your personal and professional world to ensure [...]

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  • Transcript: Tim Whitworth – Finance Director at Morgan Cars (Max#25)

    Transcript: Tim Whitworth – Finance Director at Morgan Cars (Max#25)

    Welcome to the latest transcript of the inspiring interview with Tim Whitworth, Finance Director at Morgan Cars. Tim draws on his responsibility for the finances at the Company and he talks about his clear passion for the brand. Enjoy. Music Kevin: Welcome to Maximise Potential the podcast to educate and motivate through a range of original interviews designed [...]

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  • Why is there such diverse content on Maximise Potential?

    Why is there such diverse content on Maximise Potential?

    We are frequently asked why we have such a diverse range of interviews and content on the Maximise Potential website. Often, people initially don’t understand the objective of the project or even its purpose. They like it, and are intrigued by it, but are not sure why. Please allow me to explain the concept . . . [...]

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  • Transcript: Introduction to NLP by Fiona Campbell (Max#24)

    Transcript: Introduction to NLP by Fiona Campbell (Max#24)

    Here is the latest transcript to the very motivational interview with NLP expert Fiona Campbell as she provides an introduction to NLP techniques for those of you who are interested in improving your communication at work or in your personal life. Music Kevin: Welcome to Maximise Potential the podcast to educate and motivate through a range of [...]

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  • Discover The Power of This Secret Website – Address How to easily tell someone what you really want, without upsetting them.

    Discover The Power of This Secret Website – Address How to easily tell someone what you really want, without upsetting them.

    So often we either ask someone else – or say to ourselves –“How can I tell them that what they’re doing really needs to be better?” or “I wish I could tell them what I really want / think, without upsetting them.” Well, it’s easy to do just that and – [...]

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  • Morgan 3 Wheeler creates a storm at Geneva

    Morgan 3 Wheeler creates a storm at Geneva

    As you know, we are currently midway into a four part interview series with the senior management team at Morgan Motor Company. The interview series started with Head of Design for Morgan, Matthew Humphries, who was followed up by Director of Production, Steve Morris. The two interviews to follow are from Tim Whitworth, Finance Director, finishing with [...]

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  • Transcript: Steve Morris, Morgan Motor Company Director of Operations (Max#23)

    Transcript: Steve Morris, Morgan Motor Company Director of Operations (Max#23)

    Here’s the latest transcript of the motivating interview with Director of  Operations at Morgan Motor Company,  Britain’s sole surviving car manufacturer. Steve has a wonderful personal attachment to Morgan, having started as an Apprentice on the production line, before pushing on to becoming to his current role as one of the Directors for the organisation. Music Kevin: Welcome [...]

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  • What to Say When All You Want To Say is “No, I can’t” – Assert yourself and stay positive and helpful

    What to Say When All You Want To Say is “No, I can’t” – Assert yourself and stay positive and helpful

    You can hear yourself can’t you?  You’re asked a question or someone’s asking you to do something and all you can hear in your head is “no I can’t” or “no, not another thing” or “no way mate!”.  It’s so natural to be answering the question directly as it’s [...]

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  • BOUNCE (How Champions are Made) by Matthew Syed

    BOUNCE (How Champions are Made) by Matthew Syed

    The first person I’d like to thank for the pleasure I’ve had reading BOUNCE by Matthew Syed is suprisingly NOT the Author – it’s actually my wife, who very kindly researched Matthew’s book and felt it would make an excellent Christmas Present. She was right. BOUNCE is a facinating read, a real eye opener, which will [...]

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  • How to slow things down to speed things up

    How to slow things down to speed things up

    Talking of “Time Stands Still” well, even though we both know it doesn’t, you can make it slow down for you.  Slow down to speed things up.  Yes, I know – it’s a dichotomy (I had to look it up – a polar opposite, a contrariety) to say you have to slow down to [...]

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  • Transcript: Sam Brown – World Taekwon-Do Champion (Max#22)

    Transcript: Sam Brown – World Taekwon-Do Champion (Max#22)

    Welcome to the latest transcript of the very motivating interview with Sam Brown, the current World Taekwon-Do Champion.  Sam is an excellent example of someone who has shown dedication to aim higher and be successful in life. Music Kevin: Welcome to Maximise Potential the podcast to educate and motivate through a range of original interviews designed to [...]

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  • Why “Why?” Can Trip You Up and What To Ask Instead

    Why “Why?” Can Trip You Up and What To Ask Instead

    ‘Why’ is such a small and yet powerful word to notice, understand and be aware of as you use it.  Really, why? Well, it does two things very quickly, immediately in fact.  Two things you want to avoid. One, it sends people straight to the word “because” which is justifying their actions/decisions and Two, [...]

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  • Giles Christopher scoops major Travel and Landscape Award

    Giles Christopher scoops major Travel and Landscape Award

    Giles Christopher, from Media Wisdom Photography Ltd, has been named Landscape and Travel Photographer of the Year 2010 in the recent Master Photographer of the Year Awards. The awards are run by the The Master Photographers Association (MPA), the UK’s only organisation exclusively for professional photographers. The announcement was made at the Master Photography Awards in [...]

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  • INSPIRING PEOPLE: The Donald Driver Story

    INSPIRING PEOPLE: The Donald Driver Story

    Inspirational at the very least. Recommended to me is the inspiring story of Donald Driver, wide receiver of the Green Bay Packers, and his road to the NFL. This story proves how anyone can achieve what they want if they put their mind to it. By far the most inspirational player and person out there! What [...]

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  • INSPIRING PEOPLE: Jake Olson – A True Inspiration

    INSPIRING PEOPLE: Jake Olson – A True Inspiration

    Take a look at this very powerful and inspirational story of Jake Olson, I’m sure you will agree that if there is anything to learn from this, its that we  should all be appreciative of what we have. It’s remarkable how Jake remains so positive and I think we can all learn a lesson from this [...]

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  • INSPIRING PEOPLE: Terry Fox – a Canadian Hero

    INSPIRING PEOPLE: Terry Fox – a Canadian Hero

    Terry Fox was and still is an inspiration to all who know his story and this is one that has stuck with me. It will always be remembered what he has done for not only cancer research, but in showing love to others he did not even know. Terry is a great example of someone who [...]

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  • Transcript: Matt Humphries – Morgan Motor Company, Head of Design (Max#21)

    Transcript: Matt Humphries – Morgan Motor Company, Head of Design (Max#21)

    Welcome to another transcript of the very inspiring interview with Matt Humphries, Head of Design at Morgan Motor Company as he shares his journey on how he maximised his potential by becoming one of the most respected automotive design engineers in the industry. Music Kevin: Welcome to Maximise Potential the podcast to educate and motivate through a [...]

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  • INSPIRING PEOPLE: Why do I run?

    INSPIRING PEOPLE: Why do I run?

    Recommended to us recently, this video is sure to motivate you whether you’re a keen runner or not. Following the life of a dedicated runner,  he shares how he pushes himself to the limit to get positive results, helping to motivate not only himself but others surrounding him too creating a strong team spirit. Watching this [...]

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  • Thank you for subscribing

    Thank you for subscribing

    Thank you for subscribing to our newsletter!! We look forward to keeping you up-to-date with all the latest podcasts and resources to be added to the Maximise Potential website. Feel free to click on any of the menu options across the top of the page to explore the array of inspirational resources we have available on the [...]

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  • Max #20 – ranked #1 on i-Tunes (featuring Kos Lesses)

    Max #20 – ranked #1 on i-Tunes (featuring Kos Lesses)

    As many of you will already be aware, our most recent episode (#20) featured an interview with leading internal recruitment manager, Kos Lesses. Over the Christmas break, we were extremely pleased to see the episode rapidly rise through the i-Tunes rankings, culminating in it reaching the #1 spot (as you will see from the image below). This [...]

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  • What do you intend to do to Maximise Your Potential in 2011?

    What do you intend to do to Maximise Your Potential in 2011?

    As most of you are aware, I produce a podcast from this website called Maximise Your Potential, where I interview leading personalities within the sporting, business and adventure world – all of whom have achieved remarkably feats in their life. What has become very clear throughout these inspiring interviews is that these individuals are never satisfied [...]

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  • INSPIRING PEOPLE: Clay Dyer – The Most Inspirational Fisherman Ever

    INSPIRING PEOPLE: Clay Dyer – The Most Inspirational Fisherman Ever

    The inspiring story of Clay Dyer- the most inspirational fisherman ever. This may be the most important 10 minutes of your life. Watch this video and realize that your problems are small compared to others. If this video inspired you, here’s another  inspiring story of Nick Vujicic, also very motivating and humbling and is sure to [...]

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